Bari, October 13-16, 2011
Agrilevante, the event of international reference for businesspeople throughout the Mediterranean region, from the European and southwestern Balkans to the Middle East, will for the first time host a theme area totally dedicated to activities in support of the earnings of farming enterprises defined, precisely, as multifunctional.
This is the MiA salon on Multifunctional Agriculture: the single significant appointment in the wake of the success brought in by EIMA International 2010 for a forum of enterprises meeting in the scenographic setting in which the Puglia Region’s landscape will play a leading role.
Multifunction has the meaning “the complete experience of the land” and recognition of the paramount role played by agricultural enterprises in sustainable development, the key to development in the primary sector which opens to door to new production and professional horizons leading to well-being and progress for all society.
Agrilevante will thus be transformed into a palette of colors, the painter will be the businessperson in agriculture and the canvas the land of Puglia all interacting in a setting with a wealth of contents, including an information and training center for meetings, debates and workshops other than interactive displays.
Much more than a simple exhibition, MiA will be an interactive area where it will be possible to gain a thorough understanding of the variegated galaxy of sustainable agriculture, discover new horizons and gather information on multifunctional farming, the diversification and plurality of agriculture.
A new concept of agriculture with its feet firmly on the ground, proud of its values of the past but looking intently to the future: to be learned of and moved into together to be able to accomplish more.
